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PPC Expert

Free account audit

Know exactly what's working in your ad account - and what's wasting budget

A written, prioritized audit of your Google Ads and/or Microsoft Ads account - no generic checklist, no “let's hop on a call” pitch dressed up as an audit.

  • Google Partner
  • Microsoft Ads Certified
  • Top Rated Plus - Upwork

$5M+

Managed ad spend

10+

Years running search

14+

Industries served

100%

Upwork job success

What you get

One audit, either platform - or both

Whether you're running Google Ads, Microsoft Ads, or both, the audit covers the same ground: what's converting, what's wasted, and what to fix first - whether or not you ever hire us.

  • Google Ads
  • Microsoft Ads
  • Not running ads yet

15 checks, across the three places budget leaks

The ad account

  • Search terms you’re paying for that no customer would type
  • Negative keyword coverage and match-type use
  • Keyword, campaign, and ad group structure
  • Bid strategy vs. the conversion data it has to learn from
  • Budget split across campaigns
  • Quality Score, CTR, and ROAS by campaign
  • Ad copy and asset coverage
  • Location, schedule, and device settings
  • Performance Max overlap with brand search
  • Competitor positioning snapshot

The tracking

  • Conversion tracking accuracy (GA4, GTM, UET) - duplicates and page-view “conversions”
  • Call tracking and offline conversion import from your CRM

The landing page

  • Mobile load speed
  • Message match between the ad and the page
  • Form and call-to-action friction

You get prioritized, written recommendations, ranked by what to fix first - no obligation to continue.

What happens next

  1. You submit the form

    Your website and ad spend first, then where to send the audit - no ad account access required to get started.

  2. We review your account

    Or your market and competitors, if you're starting from scratch.

  3. You get a written report

    We reply within one business day, with an offer to walk through the findings live if useful.

Free account audit

Takes about a minute

Step 1 of 2

A senior specialist reviews your account personally.